Xiaomi’s Double 11 report released, notebooks sold 76,000 units


According to relevant data, in the Tmall Double 11, only 2 minutes after the opening, Xiaomi Tmall ’s official flagship store sales exceeded 100 million yuan, and in the next 25 minutes exceeded 500 million yuan. The sales of Xiaomi notebooks have risen sharply. The total platform sales have exceeded 76,000 units, and the single-day sales have exceeded 350 million units. From 1 to 11, the sales volume exceeded 150,000 units. Compared with the sales volume of 55,000 units per day on Singles Day last year, it is a year-on-year increase of 39%.

The annual Double 11 World War has officially ended. For a few years, Xiaomi Group took the theme of “Smart Life Carnival” and participated in the Double 11 War with its “Mobile Phone + AIoT” products. According to relevant data, in the Tmall Double 11, only 2 minutes after the opening, Xiaomi Tmall ’s official flagship store sales exceeded 100 million yuan, and in the next 25 minutes exceeded 500 million yuan. According to the latest relevant data, this year ’s double 11, Xiaomi ’s total channel payment exceeded 6.1 billion yuan, Tmall platform brand flagship store paid over 2.1 billion yuan, and Tmall platform brand flagship store paid 7 consecutively. The total platform sales of Xiaomi AIoT products exceeded 5.55 million units, a year-on-year increase of 148%. The Double Eleven Xiaomi products rushed to the top of 219 items on Tmall, JD.com and Suning.

This year’s Double Eleven Xiaomi notebook sales have risen sharply. The total platform sales have exceeded 76,000 units, the single-day sales have exceeded 350 million units, and the 1-11 day sales volume has exceeded 150,000 units. Compared with the sales volume of 55,000 units per day on Singles Day last year, it is a year-on-year increase of 39%. Zh

Xiaomi notebook sales broke 100 million in 5 minutes, sold 76,000 units a day Zh

It is learned from the official Xiaomi notebook that on the first day of Double Eleven’s opening on November 1, Xiaomi’s notebook has already achieved a sales of 50,000 units in a single day. This double eleven is a breakthrough of 76,000 units in a single day. The results confirm once again the popularity of Xiaomi notebooks.

Although some of the purchase demand has been released in the early stage, on the JD platform, Xiaomi notebooks have achieved sales of more than 10,000 units in just one minute, and finally achieved a good result of single-day sales of more than 40,000 units. In the entire platform, the amount of payment in just 5 minutes of opening the sale exceeded 100 million yuan, breaking the record of breaking 100 million yuan in 53 minutes of the entire platform last year. Zh

The full-platform sales volume exceeded 50,000 units at 2:00, the full-platform sales volume exceeded 60,000 units at 13:00, the full-platform sales volume exceeded 300 million units, and the sales volume exceeded 70,000 units. In the end, the sales volume of the entire platform exceeded 76,000 units and the single-day sales exceeded 350 million. Looking back at the sales record of Xiaomi notebooks, it is not difficult to find that they are very consistent with the sales situation of this year’s notebook environment, which shows that Xiaomi notebooks have become the weathervane of notebook products. Zh

In addition, Xiaomi’s notebooks are ranked No. 1 in sales volume and sales of 12 “thin and light notebooks on the JD platform; 14” thin and light notebooks are sold first and double sales; 14 “AMD thin and light notebooks are sold first. The amount doubles first. Suning’s 12 “thin and light book sales and sales top the first; AMD notebook sales and sales top both.

The RedmiBook 14 series is the most popular among users. Zh

From the sales data of Xiaomi and partners, the RedmiBook 14 series, which pursues the ultimate cost performance, is the most popular among users. The latest RedmiBook 14 enhanced version released in September and the latest RedmiBook 14 Ryzen version released in October were very eye-catching on Double 11 this year. The single-day platform sales exceeded 40,000 units and the sales exceeded 150 million yuan.

In particular, the RedmiBook 14 Ryzen Edition with an all-metal body and ultra-thin appearance design won the top spot in this double eleven. The most popular version is the R5 / 8G / 512GB version priced at 3299 yuan. . Zh

In addition to Xiaomi ’s RedmiBook 14 series sales this year, the 12 “thin and light notebook also has a good sales performance. Xiaomi Air 2019 12.5” all-metal ultra-thin notebooks occupy the Jingdong and Suning platforms. One.

Looking at the entire Xiaomi notebook product line, the flagship 14 “product line is already very rich. The RedmiBook 14 enhanced version and RedmiBook 14 Ryzen version have topped the sales charts on multiple e-commerce platforms. The remaining 13”, 15 “and game books also have A lot of room for force may become the direction of Xiaomi’s notebook next year. I look forward to the Double Twelve and next year Xiaomi can bring us more good news.

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