Nothing et Essential - Nothing

the smartphone maker was acquired by Nothing from Carl Pei, the former founder of OnePlus


Nothing, the new startup from OnePlus co-founder Carl Pei, has acquired smartphone maker Essential, which shut down last year. As a result, it wouldn’t be impossible to see Carl Pei compete with OnePlus in the years to come.

The CEO of Essential was none other than the creator of Android himself, Andy Rubin. For now, it’s unclear if Rubin will join Nothing’s teams as well.

Nothing et Essential – Crédit : Nothing

A few weeks after leaving OnePlus, Carl Pei announced that he was raising funds to create his own audio startup. The project had excited many influential people such as iPod inventor Tony Fadell, YouTuber Casey Neistat, Twitch co-founder Kevin Lin and Reddit CEO Steve Huffman.

Carl Pei then unveiled Nothing, a company that was until now quite a mystery. However, we recently learned that Nothing was going to launch wireless headphones soon, which will likely compete with Apple’s AirPods Pro.

Nothing could become a smartphone maker thanks to Essential

Essential was a relatively unknown smartphone maker in France, but it had already launched revolutionary phones for their time. Indeed, we were able to test the Essential Phone (PH-1), which had been the first smartphone to offer a notch, long before Apple’s iPhone X.

However, after three years of existence, Andy Rubin announced the closure of his business last year. Its takeover by Nothing could then be another chance for android creator to continue to offer smartphones.

Certain Essential projects had never been able to materialize, such as its “Project Gem”, a unique smartphone of its kind. However, we doubt that these projects are still relevant, but it would be interesting to have more diversity in this market where smartphones all look the same.

Nothing has promised to share more details on its upcoming devices at the end of February., so we should soon have a better overview of what Carl Pei’s company is up to. It looks like the new company has plans to build an entire ecosystem with different devices, like Apple’s or Xiaomi’s.

Source: 9to5Google



William Zimmer

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