Nearly $ 40 billion spent on mobile apps in the first half of 2019


A report from Sensor Tower shows that nearly $ 40 billion was spent on smartphone apps in the first half of 2019, including apps from the App Store and Google Play.

According to GSMArena, this figure is 15% higher than the same period last year. IOS users alone spent $ 25.5 billion in the App Store during this period, up 13% from the first half of 2018. On the other hand, Android users spent $ 14.2 billion on Google Play, higher. nearly 20% over last year.

The highest earning apps are not surprising in the game category, with revenues of $ 29.6 billion. Tencent’s Arena of Valor (also known as Honor of Kings) has brought in $ 728 million on iOS and Android. Second place goes to Fate / Grand Order with $ 630 million in sales, followed by Monster Strike with $ 566 million in revenue.

In the gaming space, Tinder has accumulated the largest fortune with $ 497 million, followed by Netflix with $ 399 million and Tencent Video with $ 278 million.

In terms of total app downloads, the first half of 2019 increased by 11%, despite slowing iOS installs. According to the report, 56.7 billion applications were downloaded during this period, of which Android accounted for nearly 42 billion, while iOS was only 14.2 billion.

The most downloaded applications on both platforms continue to be led by WhatsApp, Messenger and Facebook. TikTok and Instagram are in the other two positions in the Top 5.

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* Source: Youth

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