Mobile World is 15 years old: from a small shop to a billion-dollar enterprise - VnReview

Mobile World is 15 years old: from a small shop to a billion-dollar enterprise – VnReview

Mobile World Company (MWG) has just celebrated its 15th birthday, marking a dizzying milestone from a small store located on Nguyen Dinh Chieu Street, Ho Chi Minh City. Ho Chi Minh became a large-scale retail enterprise in Vietnam.

During the development process, The Gioi Di Dong has continuously expanded from retailing phones to electrical appliances to consumer foods, surpassing the veteran names to rise to become the largest retailer in Vietnam. , scale billions of dollars today. Currently, Mobile World Investment Joint Stock Company operates three retail chains of, Dien may Xanh and Bach Hoa Xanh.

In 2008, Di Dong's revenue was only 1,960 billion VND, 10 years later it increased to 86,516 billion VND, 44 times higher. Net profit in 2018 reached 2,880 billion, nearly 59 times higher in 2009. That growth rate helps Mobile World become the second largest private enterprise in Vietnam, and also in the top 100 big retailers Most Asia Pacific region published by Retail Asia and Euromonitor in 2018.

Mobile World has become a public company 5 years ago. During that time, there were 3 times the company led the ranking of the 50 most effective companies listed in the magazine Investment Bridge and 2 times in the ranking of the top 50 best listed companies in the area Asia Pacific region of Forbes Asia. So far, MWG is still the only Vietnamese company 2 times in a row. In the ranking of Forbes Vietnam, The Gioi Di Dong is also present for 5 consecutive years.

Speaking on the occasion of the 15th anniversary of its founding, Chairman Nguyen Duc Tai said "The Mobile World will continue to develop rapidly and sustainably thanks to a team of young, talented and inherited leaders. In a way we have achieved our dreams during the past 15 years, we will still dream big dreams for the retail industry and bring good values ​​to society, community".

According to Mobile World leaders, the key to making this company a success is its customers. The cultural worship company places customers at the heart of all their thoughts and actions. Accordingly, the service culture is imbued with every employee, making them the advisers who bring satisfaction to customers instead of trying to sell. Employees in all positions consider customers as relatives, always warm from the reception to receive customer requests in an open, most sincere way.


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