According to Tesla's announcement last Friday, customers were able to pre-order assembled Model 3 in China. Compared to the imported Model 3 from the US, the price of the assembled Model 3 in China will be about 13% cheaper, allowing this reputable electric car company to take another step in conquering the largest electric car market. world.
According to Tesla's statement, standard Model 3s assembled at the Lingafactory 3 factory in Lingang, Shanghai will cost about 328,000 Yuan (about 47,529 USD), which is 49,000 Yuan cheaper than the imported version. from America. Tesla expects the delivery will start within the next 6 to 10 months.
Currently Tesla's electric cars are subject to a 25% import tax in China. Therefore, observers in this industry say that, with the brand positioned at the high end of the electric vehicle market, the price of 300,000 yuan Tesla offers can help attract thousands of Chinese buyers. .
Tian Maowei, business director of Yiyou Auto Service center in Shanghai said: "If Chinese customers can buy a Tesla for less than 300,000 yuan, many of them will decide to buy at this time when they are considered the best electric car in the world.. "
This price has been announced at the time of the US-China trade tension. US government criticizes China for its policy "compulsory technology transfer"in exchange for entering the country, including having to disclose their most important technologies to Chinese partners to join the joint venture.
Picture from above for Tesla's Gigafactory 3 plant in Shanghai on May 10, 2019.
Earlier, in January this year, Tesla began building a $ 5 billion factory in Shanghai, just three months after they found a piece of land as a location for a factory. The plant will produce Model 3 and Model Y electric cars, which are considered to be affordable for the Chinese market.
Gigafactory 3 is expected to ship around 3,000 cars a week in the first phase, and then increase to 500,000 cars a year when operating at full capacity.
This move will allow Tesla to compete with Chinese automakers such as Geely and SAIC, as well as electric car startups such as Nio and Xpeng Motors. According to a report by the China Automobile Manufacturers Association, sales of electric vehicles including battery-powered vehicles and electric-powered vehicles have increased 27% this year to 1.6 million vehicles. .
He Xiaopeng, Xpeng's founder and chairman, said: "The competitive environment in China is very different from the five years before Tesla no longer has the absolute advantage of battery technology and smart features. The low price of the Model 3 shows the ability to be uncompetitive without the core autopilot features. "
The P7, Xpeng's second version for the mass market, is expected to hit the market in the second quarter of this year.