It is known that the global sales of the iPhone 12 5G series have surpassed 100 million copies in April 2021. Within the first 7 months since its launch, the iPhone 12 5G series has achieved an amazing achievement. This is amazing, 2 months faster than the iPhone 11 series. Specifically, the revenue in the first 7 months of iPhone 12 series is 22% higher than that of iPhone 11 series. Therefore, the iPhone 12 5G series is considered to have opened a new “super cycle” for Apple in terms of both revenue and time to gain.
Its last super cycle was in 2014 when the iPhone 6 was released, because it sold a record with 224.6 million copies. However, with the biggest change of the iPhone 12 series in integrating 5G technology, as well as redesigning the appearance and using OLED panels on all models in the iPhone 12 series, this series has become a success. work and will probably break the previous “super cycle” record of the iPhone 6 series. As a result, the iPhone 12 5G series can be considered the most successful iPhone series in Apple’s history so far.
In addition, the report of Counterpoint Research also revealed that iPhone 12 models with larger and more expensive screens are more preferred. Typically, sales of iPhone 12 Pro Max accounted for 29% of total sales of iPhone 12 series.
According to the appleinsider