In Siem Reap on November 17th, GO Group – the largest independent media organization in Asia, with 13 members from countries such as Singapore, Malaysia, Thailand, Cambodia, Vietnam, Laos, Philippines, Indonesia, Sri Lanka, Japan, India, China and Hong Kong have just held a large-scale annual meeting among the members. In this meeting, IMAS Marketing Partner officially became a member of Go Group executive board for the term of 2017-2018.
This annual meeting lasted 2 days and was held at Sokha Angkor Resort – Siem Reap, Cambodia. The objective of this year’s conference is to strengthen relationships among members as well as share the change in marketing strategy and new principles. Thereby helping companies to serve customers more effectively and suitable for the needs of each market.
GO Group CEO Peter de Kretser – said: “Each of our GO Group members is the best indie advertising agency in the country in each market, where we always research and understand expectations. The needs of the customer and the needs of the local market If a product is to be sold to receive more support from users, each brand must advertise in a more diverse and interesting commercial format. To achieve this goal, we regularly exchange experiences with problem-solving principles and share lessons of success and failure.
We are very fortunate to have a good working relationship with members in the region. And we expect more countries to join in 2018, including the UK (London, US, New York) and Australia (Melbourne) as additional members. This has expanded our stride in Asia and around the world. ”
Ms. Nguyen Thi Minh Dang, CEO of IMAS Marketing Partner also shared at the conference: “2017 is a year that IMAS has many new breakthroughs when launching Social Brand Care, Chatbot, Digital Brand Guideline, Marketing in-house Partner and highly effective human resource training programs. We are extremely proud to be trusted and nominated by other partners in the region as a member of the Board of Go Group Asia for the term 2017-2018. IMAS will actively share experiences as well as support GO Group members in developing their services in the coming time. ”
It is expected that in the near future, as a member of the Board of Directors of GO Group for the term 2017-2018, IMAS will organize many staff exchange programs across Asia to expand knowledge, exchange and cooperate. as well as sharing experiences around members’ successful services and projects. At the same time, IMAS is proud to be the host of the GO Summit 2018 in Vietnam, expected to have the full attendance of the member countries in the region. In addition, the seminar also welcomed the guests who are strategic partners and customers with global brands of IMAS in Vietnam. All will be connected and built to open up a permanent network connection.
GO Summit 2017 Image
Source: Brands Vietnam