Marketing Random

In-house team and advertising agency: Which option is right for your business?

Should companies build their own in-house marketing team or seek an agency with expertise from outside? This is an age-old question that sooner or later businesses will face to meet the ever-changing needs and goals of their branding. Based on our experience working with advertisers across a wide range of industries, market sectors and a […]

Marketing Random

Billionaire Charoen: From the boy picked up the bottle cap into a conqueror in Southeast Asia

According to Andy Mukherjee and Bloomberg’s Nisha Gopalan, the Thai billionaire’s acquisitions will eventually lead to his core business of logistics and bottling. After 5 years of crazy shopping, Thai billionaire Charoen Sirivadhanabhakdi’s shopping cart seems to be quite complete. But for someone who dropped out of school in the middle, and had his first […]

Marketing Random

Burger King “plays big” in the Christmas season, giving the whole restaurant to a “big fan”

Burger King had a special year of innovation globally with a “weird” idea that caught the attention. Surely everyone will see that Burger has “played big” when wrapping the restaurant as a Christmas gift for a “big” fan on his Facebook. Sullyvan K. is the man who made more comments than anyone else on the […]

Marketing Random

The hit acquisitions in 2017

In 2017, many famous acquisitions were made by businesses around the world, including CVS buying Aetna, 21st Century Fox and reselling to Disney … 1. CVS buys Aetna Value of the deal: $ 69 billion In early December, the pharmaceutical corporation CVS – which owns a giant chain of US stores – announced it would […]