2021year Onemonth 6Work, Kia Motors has changed its logo and company name.. Kia, not Kia Motors, Red oval shape KIANot, Concise black background KIACheddar. In particular, Kia’s logo change has been requested by many consumers., It contains many things, including the will to lead the rapidly changing mobility era.. How has Kia’s logo changed?? In addition to this, we will learn about Kia’s special logos..
Collection of logos for the 1st to 6th period, from bicycles to red KIA
This is the official logo that symbolizes Kia. 7Second. So what was the previous logo like?? Also familiar logos depending on the age group, Some may not be.
‘Kia‘The first logo with the name and letters 1953Was produced in. Kyungsung Precision, a bicycle manufacturer at the time, changed its name to Kia Industries and produced the following logo.. This is a design triangle and cogwheel, Interlocking the benzene rings, The name of Kia was engraved in the center..
The second logo is 1964year, Founded from Kyungsung Precision 20It was adopted in an in-house competition to commemorate the anniversary.. This symbolizes the front wheels of the two- and three-wheeled vehicles manufactured by Kia Industries at the time, and at the same time represents each consonant of Kia..
1986Third, the logo was so-called ‘Chimney emblem‘It is also called. But in fact, the wave in this logo is not a chimney, but a flag.. Also look closely KIAIt is based on the alphabet called. 8090A logo that you would have seen at least once if you were born in the 1980s, Capital-like 80~90It was mainly attached to cars of the 1980s..
1994The logo used since the year is virtually no different from the previous logo.. This form is 1994year, 2004year, 2012It was modified three times until the year, Subtle color changes or three-dimensional effect were added, but the frame was maintained.. And finally 2021year Onemonth 6Work, 8Used for years 6The first logo was changed.
I finally changed it! New logo KIA drawn by 303 drones
Determining that a brand will change its logo is no easy task. Kia’s image and symbol that has been appealing to consumers around the world has been announced again., All parts bearing Kia’s logo, Sports sponsorship, meaning, I have to change everything, even small business cards.. Especially oval ‘KIA’The logo in red is actually 27It was like a symbol of hunger that has been used for years.. This is why Kia’s logo change has a lot of meaning and concerns..
To this end, Kia put a lot of effort into the new logo.. The total number of events unveiled through digital channels 303Drones of the age were unveiled with sparks from the sky.. The number of firecrackers and drones used in the event was even listed in the Guinness Book of Records.. The new logo is a new handwriting without a separate oval. ‘KIA’Only exists.
Kia leaves a new logo Mid- to long-term strategy announced last year ‘Plan S(Plan S)’As part of, Kia Motors’ commitment to establishing a leading position in the future mobility industry through business reorganization. At the same time, the direction of the brand is balanced(Symmetry)And rhythm(Rhythm), And rise(Rising)Was developed with three design concepts. Here ‘Movement That Inspires(Movement that inspires)’We also released the slogan. In the future, Kia’s new logo will be applied to various places, from office buildings to vehicles..
The big picture of Kia? Reasons for the future car
In particular, this change in Kia’s mission and logo amplifies expectations for Kia Motors to be released in the future.. From Kia Motors ‘car‘Excluding is actually more than mobility, which is the direction of future cars.. In other words, it is no longer a simple car brand, but a leap forward to mobility..
The first batter is the project name ‘CV’It is likely to become Kia’s new electric vehicle known as. CVIs 2019It is based on the concept of Imagine, which was unveiled at various motor shows in 2012.. 3Like a generation electric car 800VEquipped with a class high voltage system 2Charging is very fast compared to the generation, Battery capacity and motor performance will also increase.. Expectations are very high as it is the first electric car to be released by Kia as a mobility brand..
From Opirus to Stinger, Kia’s special logos
We also introduce special logos affixed to some Kia vehicles.. These are specially made for premium vehicles or exports, etc..
Blue Kia, Millennium logo that only people know
2000Around the year, Kia used the unique logo of the Millennium on some domestic vehicles.. But 2004Incorporating the logos of domestic and export vehicles 4Disappeared in years. Often seen red KIAGives a completely different feeling than.
Premium symbols that still remain, Opirus and Mojave
Opirus is past 2003With vehicles launched in, At that time, it was the flagship of Kia.. Kia tried various efforts to make the Opirus premium class, One of them is the differentiation of the logo.. It is said that the Opirus logo is shaped like a thumb, meaning the best..
Mojave’s logo was also adopted in the same context.. Kia’s flagship then and now SUVMojave, which is positioned as a premium car, has also applied a logo that looks like the Opirus.. This logo is current 2021 It is applied to Mojave and continues to be in line..
The symbol of rear-wheel drive, Stinger’s’E’ with high satisfaction
The Stinger has a logo that symbolizes rear-wheel drive.. At the same time, this also means the importance and differentiation of Kia’s premium vehicle models based on rear-wheel drive.. Unlike the beginning, the current user’s satisfaction is high..
The K9 with an attractive burgundy gradation
A person with a quick glance might have noticed THE K9 After all I use my own logo. The shape is conventional KIA Similar to the logo, but, You can see that the interior graphic has a three-dimensional wine color gradation..
As such, Kia has established its identity through several logo changes.. But now things are different. You can survive only by successfully responding to the rapid transition from automobile to mobility.. Kia’s logo replacement is also closely related to this situation.. In mission ‘car‘As can be seen from other things, this logo change and company name change are Kia’s challenge for the future and the will to succeed..
Written by Copyence